Training and Development

The MEASI Institute of Management places a strong emphasis on the comprehensive development of its MBA students through a variety of training activities. These activities are designed to equip students with the necessary skills and knowledge to excel in their professional careers. The training needs addressed by these activities are critical for ensuring that students are prepared to meet the demands of the business world.

Significance of Training Needs

The training needs at MEASI Institute of Management are meticulously identified to ensure that MBA students are well-prepared for the dynamic and competitive business environment. These training activities:

Enhance Employability: By providing industry-relevant skills and certifications, students are better equipped to meet employer expectations.

Develop Practical Skills: Activities like niche module training and guest lectures bridge the gap between theoretical knowledge and practical application.

Foster Professional Growth: Programs focusing on personal branding, managerial skills, and effective presentation foster holistic professional development.

Encourage Continuous Learning: Orientation sessions and industry interactions promote a culture of lifelong learning and adaptability.

By addressing these training needs, MEASI Institute of Management ensures that its MBA students are not only academically proficient but also industry-ready professionals.

Training Calendar for Training Programs 2022-23

Training Calendar for Training Programs 2022–23
S. No Event / Activity (2022–24) Date Status
1. TANCET Training 01-Mar-22 Conducted
2. Guest Talk Series – Logistics Mr. Mohan, Repute Logitech 17-Mar-22 Conducted
3. Orientation Session with CII 02-Jun-22 Conducted
4. Create The Spark 25-May-22 Conducted
5. ALOHA – Farewell Event 27-Aug-22 Conducted

GODSPEED – Induction Program (Batch 2022-24)

On 13th October 2022, the MEASI Institute of Management held a meticulously planned induction program, “GODSPEED,” to welcome and orient the new MBA batch of 2022-24. The final-year students coordinated this event, aiming to wish the newcomers the best in their learning journey. The program featured inspiring talks by members of the MEASI executive committee and board of directors, including Janab. Imthiyaz Pasha Sb – VP MEASI, and Jb. Sajid Sathak, Convenor. The Training team and second-year students conducted engaging orientation activities that filled the day with fun and excitement. The event saw full attendance from the new students and some of their parents, making it a memorable start to their academic journey.
Induction Program 2022-24

Create the Spark

The “Create the Spark” event at MIM aims to cultivate a reading habit among management graduates and to understand the entrepreneurial mindset of global icons who have significantly impacted business and society. The core objectives include fostering leadership through reading, promoting camaraderie among diverse students, understanding entrepreneurship, developing research-oriented skills, and enhancing presentation abilities. With two successful seasons, the event has boosted students’ confidence in stage presentations, leading to success in external management competitions and improved preparation for final-year projects. Students also gain confidence in branding their achievements on social media. The event is further supported by the management’s provision of substantial monetary rewards for the winning teams, adding a motivational boost for participants.
Winner of Create the Spark Session 1 - 2021-23 Batch

TANCET TRAINING

The MEASI Institute of Management offers a comprehensive TANCET Training Program designed to meet the expectations of MBA aspirants. This annual course is meticulously curated to provide in-depth preparation for the Tamil Nadu Common Entrance Test (TANCET), focusing on all essential aspects of the exam. The training includes intensive sessions on quantitative aptitude, logical reasoning, and verbal ability, ensuring that students are well-prepared to excel in each section of the test. Additionally, the program includes practice tests and personalized feedback, allowing students to identify their strengths and areas for improvement. By participating in this training, students gain the confidence and skills necessary to achieve high scores on TANCET, paving the way for their admission into top MBA programs.

Orientation Session with CII – Prospects of Logistics and Supply Chain

An exclusive orientation session was conducted with the Confederation of Indian Industries (CII), featuring their CEO, Mrs. Bhanumathi, and logistics expert Mr. Valli Nayagam. The event’s primary objective was to provide students with comprehensive insights into the logistics and supply chain sectors. CII highlighted its extensive range of subject-specific programs, which support students from program initiation to internships and placements. The session was highly interactive, with students engaging in a lively Q&A with the panel. Further discussions with the CII team and a feasibility study on the collaboration’s effectiveness will determine the next steps.

MIMOTIONS Students Study Tour 2021-23

Training & Development – Skill Enhancement Modules

The Training & Development wing at MEASI Institute of Management focuses on enhancing core skills through a comprehensive approach to behavioral and competency development for management students. By honing managerial and leadership attributes, MIM prepares students for their career and entrepreneurial aspirations. The unique coaching methodology targets three critical pillars—Attitude, Behavior, and Competency (A-B-C)—essential for holistic development as students enter the corporate world. The training program offers an experiential learning ecosystem, featuring live case studies and role-playing scenarios, allowing students to engage with industry experts and gain insights into various corporate domains. Students have opportunities to demonstrate their skills at inter-collegiate management meets, boosting their confidence. The program covers three core areas: Executive Communication, which builds confident communication skills; Business Etiquette, focusing on the importance of manners in a corporate setting through case studies and role plays; and Leadership & Team Building, which challenges students’ leadership qualities and team dynamics. To assess learning efficacy, students undergo evaluations based on the University of Madras exam pattern, including a written component and a viva-voce with an external examiner.

Skill Development Activities

MSME Certification – Becoming a Digital Marketing Expert

The MSME Certification Program on “Become a Digital Marketing Expert” was held at MEASI Institute of Management from September 7 to 9, 2022. This unique three-day workshop aimed to enhance learning opportunities for students and included participation from 30 individuals, including faculty members. Attendees gained valuable insights, tools, and tips in the digital marketing domain, equipping them with essential skills to navigate the evolving landscape of marketing effectively.

MSME – Digital Marketing Training

MSME TRAINING PROGRAM – DATA ANALYSIS WITH EXCEL (DAE)

The MSME Training Program on “Data Analysis with Excel (DAE)” was conducted from October 28 to 30, 2022, as part of Project Purple Cow. This three-day certification program aimed to enhance students’ skills in data analysis and included participation from 30 individuals, including faculty members. Participants gained valuable expertise in advanced Excel techniques, equipping them with essential tools for effective data management and analysis.

Training Calendar for Training Programs 2023-24

Training Calendar for Training Programs 2023–24
S. No Event / Activity (2023–25) Date Status
1. Parachute – New Batch Induction – 2023–25 04-Sep-23 Conducted
2. Create The Spark – Season 2 11-Oct-23 Conducted
3. TANCET Training 06-Feb-24 Conducted
4. SHINE MDP – Dinamalar Group 29–30 May 24 Conducted
5. Executive Communication Sep–Dec 23 Conducted
6. Leadership & Team Building Sep–Dec 23 Conducted
7. MIMONS Jan-23 Conducted
Induction Program 2023-25

Create the Spark

The “Create the Spark” event at MIM aims to cultivate a reading habit among management graduates and to understand the entrepreneurial mindset of global icons who have significantly impacted business and society. The core objectives include fostering leadership through reading, promoting camaraderie among diverse students, understanding entrepreneurship, developing research-oriented skills, and enhancing presentation abilities. With two successful seasons, the event has boosted students’ confidence in stage presentations, leading to success in external management competitions and improved preparation for final-year projects. Students also gain confidence in branding their achievements on social media. The event is further supported by the management’s provision of substantial monetary rewards for the winning teams, adding a motivational boost for participants.

Winner of Create the Spark Session 2 - 2022-24 Batch

Exemplar

The culmination of the 2nd semester marks the beginning of a 45-day summer internship program for students entering the 3rd semester, providing them with real-time corporate exposure essential for their upcoming placements. Upon completing their internships, students must prepare detailed project reports encompassing their findings, learnings, and key takeaways. To foster interest and involvement, a unique competition, EXEMPLAR, was held where faculty evaluated all project reports, selecting the top 10 for presentation to the incoming batch of 1st-year students. Based on the innovative approaches and uniqueness of their projects, the top three submissions were rewarded. This event not only allowed senior students to showcase their presentation skills and project experiences but also provided first-year students with a comprehensive view of the preparedness required for their summer projects, opening opportunities for pitching project-related start-up ideas.

EXEMPLAR SESSION 1 – 2023-24

Culinary Spark Tank

At MEASI Institute of Management, fostering an entrepreneurial spirit among students is crucial for preparing them for the real-world business ecosystem. To this end, MIM is thrilled to announce the launch of Culinary Spark Tank, a student-led functional café project. This innovative initiative will transform the recently modernized 60-seater cafeteria on the MIM campus into a business fully managed and operated by students. The project aims to provide experiential learning by engaging students in product-range planning, budgeting, procurement, human resource management, marketing, and customer experience. It will spark entrepreneurial interest by allowing students to witness and learn from their peers managing a business, and it will promote financial sustainability by teaching students to handle financial aspects prudently. Furthermore, it empowers students with essential life skills, entrepreneurial experience, and ownership of responsibilities, aligning with MIM’s commitment to fostering an entrepreneurial ecosystem. Following an initial rollout where several teams proposed concepts, three were shortlisted for the final bidding process, evaluated by hotelier Mr. Santosh Muruganantham from Kolapasi. The contract was awarded to Café Alif, which has since resumed operations, making the cafeteria a vibrant hub for student interaction and networking.

Culinary Spark Tank Session 1-2023

TANCET TRAINING

The MEASI Institute of Management offers a comprehensive TANCET Training Program designed to meet the expectations of MBA aspirants. This annual course is meticulously curated to provide in-depth preparation for the Tamil Nadu Common Entrance Test (TANCET), focusing on all essential aspects of the exam. The training includes intensive sessions on quantitative aptitude, logical reasoning, and verbal ability, ensuring that students are well-prepared to excel in each section of the test. Additionally, the program includes practice tests and personalized feedback, allowing students to identify their strengths and areas for improvement. By participating in this training, students gain the confidence and skills necessary to achieve high scores on TANCET, paving the way for their admission into top MBA programs.
TANCET Online Training 2023-2024

SHINE MDP

The SHINE MDP (Management Development Program) was successfully conducted for the Dhinamalar group by the training team from the MEASI Institute of Management. Approximately 30 participants took part in this immersive two-day training module titled “S.H.I.N.E” – Strategic Habits for Innovation, Negotiation & Excellence. The program was meticulously designed around a comprehensive framework aimed at enhancing essential professional capabilities. The core components of the module focused on developing powerful communication, compelling storytelling techniques, negotiation and sales mastery, fostering a magnetic personal presence, and enhancing influence and persuasion skills. Through interactive sessions and practical exercises, the participants gained valuable insights and actionable strategies to drive personal and organizational excellence.
SHINE- DHINAMALAR – MDP – 2023

EXECUTIVE COMMUNICATION, LEADERSHIP & TEAM BUILDING

As part of its commitment to nurturing future business leaders, the Training and Development Department of MEASI Institute of Management organized a series of immersive activities focused on Executive Communication, Leadership, and Team Building for MBA students. These sessions were designed to equip students with critical soft skills essential for thriving in competitive corporate environments.

The Executive Communication module emphasized the art of clear, concise, and impactful business communication. Students were trained on various formats of professional communication, including formal presentations, business writing, and interpersonal dialogue.

Practical simulations, role plays, and case-based exercises enabled students to understand the nuances of tone, structure, and audience engagement.

The Leadership segment focused on developing self-awareness, emotional intelligence, and decision-making capabilities. Through interactive workshops and leadership diagnostics, students explored various leadership styles and reflected on their own leadership potential. Real-world scenarios and group discussions helped bridge the gap between theory and practice.

Complementing these, the Team Building activities fostered collaboration, trust, and problem-solving among students. Designed as experiential learning sessions, the activities included team challenges, strategic games, and reflective debriefings.

These exercises highlighted the importance of synergy, shared goals, and effective conflict resolution—skills critical for managerial success. Overall, the program created a dynamic and engaging platform for students to refine their executive presence and prepare for leadership roles in the modern business landscape.
Leadership and Team Building
Executive Communication
MIMOMENTS 2023

Training Calendar for Training Programs 2024-25

Training Calendar for Training Programs 2024–25 (Batch 2023–25)
SN Event / Activity (2023–25) Date Status
1 L.E.A.D New Batch Induction (2024–26) 19-Aug-24 As per schedule
2 Aloha Once Again – Farewell 2021–23 and 2022–24 Batch 28-Sep-24 As per schedule
3 Create The Spark – Season 3 (GRAND FINALE) 29-Oct-24 As per schedule
4 POWERTALKS Debating Club Launch 23-Dec-24 As per schedule
5 POWERTALKS First Oratorical Competition 07 & 08 Feb 2025 As per schedule
6 MIMOTIONS – Student’s Educational-cum-Outbound Training Tour 07 & 08 Feb 2025 As per schedule
7 Design Thinking Workshop 1 – Faculties & Corporates 24-Feb-25 As per schedule
8 Design Thinking Workshop 2 – Students from City Colleges 25-Mar-25 As per schedule
9 TANCET Exam Mastery – Exclusive Training Module for TANCET Aspirants (Batch Intake 2025–27) 01-Mar-25 As per schedule

Debating Club Launch at MEASI Institute of Management

In an era that demands critical thinking, persuasive communication, and informed decision-making, the launch of the Debating Club at MEASI Institute of Management marks a significant step toward nurturing these essential competencies among students. The club is envisioned as a vibrant platform for intellectual engagement, where students can explore diverse perspectives, question assumptions, and articulate their ideas with clarity and confidence.

Debating is more than just arguing for or against a motion—it is a structured exercise in reasoning, evidence-based discussion, and respectful dissent. In today’s dynamic business and social environments, the ability to think on one’s feet, defend a viewpoint with logic, and listen actively to counterarguments is invaluable.

The Debating Club aims to foster these abilities while instilling in students a spirit of inquiry and exploration. Through regular debates, workshops, and intercollegiate events, students will have the opportunity to delve into contemporary issues, sharpen their public speaking skills, and build self-confidence. Most importantly, it will help cultivate a culture of constructive dialogue, where differences of opinion are not just tolerated but celebrated as a source of deeper understanding and innovation.

Power Talks – Debating Society Launch
INDUSTRIAL VISIT – MIMOTIONS 2024-25
Exemplar
EXEMPLAR 2.0 Session 2

Training and Development

The Training and Development Department of MEASI Institute of Management organized an engaging Design Thinking Workshop for both faculty and students, aimed at fostering a culture of innovation and problem-solving. This hands-on session introduced participants to the key principles of design thinking, including empathy, ideation, prototyping, and testing. Through real-world case challenges and collaborative exercises, the workshop encouraged creative thinking, user-centric approaches, and interdisciplinary collaboration. Faculty members gained insights into applying design thinking in academic delivery and curriculum development, while students explored its relevance in business strategy and entrepreneurial ventures. The workshop served as a transformative learning experience, equipping participants with a structured methodology to tackle complex problems with creativity and confidence.
Design Thinking – Faculties & Corporates
Design Thinking Workshop – Students from City Colleges
TANCET Exam Mastery